

Reed Hastings likes to quote Antoine de Saint-Exupéry, author of The Little Prince. “If you want to build a ship, don’t drum up the people to gather wood, divide the work, and give orders. Instead, teach them to yearn for the vast and endless sea.” In the book, I explore the stories of many of the world’s most fascinating leaders right now, and develop 49 codes that help you redefine the future of your business, and yourself. He embraces the opportunities of relentless change, the power of disruptive technologies, and the courage to create a better future in his own vision. In an exclusive extract from my forthcoming book Business Recoded, meet one of the most inspiring business leaders, shaking up today’s world. Recode 5: Leadership Recoded: Management, Courage, Performance, Transformation.Recode 4: Work Recoded: People, Organisations, Agility and Transformation.Recode 3: Innovation Recoded: Creativity, Design, Innovation, Business Models.Recode 2: Growth Recoded: Strategy, Markets, Brands, and Customers.


Recode 1: Future Recoded: Change, Purpose, Vision, and Scenarios.This book will make it, and its creator, fully accessible for the first time. For anyone interested in creativity, productivity and innovation, the Netflix culture is something close to a holy grail. With INSEAD business school professor Erin Meyer, he will explore his leadership philosophy - which begins by rejecting the accepted beliefs under which most companies operate - and how it plays out in practice at Netflix.įrom unlimited holidays to abolishing approvals, Netflix offers a fundamentally different way to run any organisation, one far more in tune with an ever-changing fast-paced world. They are part of a unique cultural experiment that explains how the company has transformed itself at lightning speed from a DVD mail order service into a streaming superpower - with 190 million fervent subscribers and a market capitalisation that rivals the likes of Disney.įinally Reed Hastings, Netflix Chairman and CEO, is sharing the secrets that have revolutionised the entertainment and tech industries. These are some of the ground rules if you work at Netflix. *** Shortlisted for the 2020 Financial Times & McKinsey Business Book of the Year ***
